Category: Development

Setups & Payoffs

Setups and payoffs are one of the crucial tools filmmakers use to both engage and reward the audience. Yet setups are not meant for exposition. They must stand on their own in order to work.

The Inciting Incident

You’ve seen it in every good movie you’ve ever watched. It’s what launches our hero on their journey. Typically that journey is one of transformation. And it normally takes something catastrophic for a person to want to change.

Do you want to make movies?

If your answer is yes, Write & Direct is your inciting incident. It's your catalyst in the journey of becoming a filmmaker. There's nothing else quite like it.

Launch date: Summer 2022. Find out more below.

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